Home Staging

Home staging consists of enhancing the value of a property in order to sell it as quickly as possible and if possible at the best price. Home staging is a form of real estate marketing. Enhancing the value of a property using the home staging technique means making it attractive and matching it to the lifestyle of the majority of people in order to almost certainly seduce potential buyers who visit it and, in the best of cases, provoke love at first sight. It is a question of staging the property so that it is visible at first glance, bearing in mind that it is commonplace in the real estate world to say that a buyer makes up his mind in the first 90 seconds of his visit.

The main objective of this technique is to give priority to space, to eliminate anything that may visually hinder the perception of the future buyer, such as faded wallpaper, cluttered rooms or imposing furniture. In concrete terms, home staging can mean rearranging the furniture, painting certain rooms or harmonising colours and materials, for example. The basic principle of this concept is also to embellish a property at a lower cost in order to resell it.